Mary-Kate and Ashley Launch New Fragrance

WWD reports that the most beloved twin sisters in history are headed back into the scent making business this Spring! How exciting! Who doesn't want to smell like an Olsen?

The designing duo will launch the first fragrance under their Elizabeth and James label with Sephora in March of 2013!

"Michael McGeever, senior vice president of Sephora Originals, which handles the retailer’s strategic partnerships, confirmed the deal Wednesday and added, “We look forward to bringing the modern perspective and fashion philosophy of Elizabeth and James designers Mary-Kate and Ashley Olsen to life with this prestige fragrance.” "

I certainly remember the days of the Mary-Kate and Ashley brand in local Walmart stores, they had body sprays then and I always was wishing for one and wondering "Does Mary-Kate and Ashley wear these scents too?"

I will be pre-ordering this fragrance for sure. I support all things Olsen!



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